Responsibilities
- Work with our paid marketing strategy and drive, coordinate & execute marketing activities and campaigns.
- Coordinate marketing efforts between various departments within customer and external partners.
- Work with customer’s content and media team, as well as external agencies, to create stunning, honest, and memorable campaign content that stays true to the promise of our experiences.
- Analyze trends in relevant markets and ensure we are chasing the right opportunities.
- Drive and increase brand awareness across customer’s IPs.
- Ensure successful go-to-market efforts across customer’s publishing & commercial effort.
- Drive business goals established by customer Leadership.
Requirements
- Experience in Marketing Strategy.
- Track record of generating highly impactful marketing experiences, and knowledge in current tactics, tools, and capabilities.
- Experience from the gaming industry and an understanding of games-as-a-service.
- Experience with operationally executing marketing activities.
- Demonstrated ability to analyze and distill data into actionable insights and relevant product improvements.
- Great writing skills and native level proficiency in written English.
